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Leigh Perez

Blog Post by Leigh Perez

The What, Who, Why and How of Sales Content Analytics

Lacking content tracking means missing out on valuable insights from your sales ...
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3 Revolutionary Predictions for the Future of B2B Sales: How to Stay Ahead in 2023

The B2B sales landscape has undergone significant transformations in the past decade, ...
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Why Digital Sales Room Is Key To Modern Selling

Digital Sales Room is a branded micro-site that facilitates your sales journey under one ...
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Stand Out as a Salesperson With Digital Sales Room

As sales encounters move increasingly online, you have a great opportunity to stand out ...
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Sales Content Analytics, Simplified: What You Can Uncover in the Data

Sales Content Analytics is a critical part of any modern B2B sales strategy execution. In ...
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What Benefits Does Sales Enablement Bring for Marketing

Sales Enablement for Marketers Sales enablement might have sales in the title, but it's ...
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Why Making Life Easier For Your Dealers Translates To Sales

When the rubber hits the road, not only is selling much more difficult in the B2B ...
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Impact Your Revenue By Boosting Content Use

If your marketing campaigns aren't driving your revenue, you might have a problem with ...
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How Revenue Enablement Builds Sales Momentum

What is Revenue Enablement? Revenue enablement is a term that has its hands in many ...
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Sales Enablement 360: Understanding Customer Enablement in 4 Minutes

What is Customer Enablement? When you think of customer enablement, think of customer ...
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Hands-On-Guide to Successful Buyer Enablement

Just as the saying goes, "happy wife, happy life", the same principle can be applied to ...
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Sales Enablement 360: What is Sales Enablement?

Sales Enablement at a Glance Here’s the gist, sales enablement helps to prepare sales ...
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A Foolproof Guide To Cross-Selling and Upselling

A good salesperson can sell well, but a great salesperson can sell a customer something ...
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Sell Better: Coaching Your Dealer Networks

Dealing with your internal sales team is one thing, dealer networks that operate outside ...
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The Content Your Salespeople Actually Need

Anyone in B2B sales knows that content is your currency. It's like a brand with a catchy ...
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Increase Customer Data to Track Interest with Showell

Your sales collateral is one of your most significant assets. It helps you showcase your ...
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Understanding Sales Enablement Roles: Sales, Marketing & Management

When it comes to implementing sales enablement within an organization, establishing a ...
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Are Sales Reps Unprepared for Meetings? Empower Them With Sales Enablement

As your sales reps are customer-facing employees, they are essential assets for ...
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Simplifying Sales: What Sales Enablement Tool Should I Pick?

So, you’ve read a bit about sales enablement and understand how it can help superpower ...
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The Content Blind Spots Problem and How to Deal With It

When sales and marketing teams don’t have the right tool to track the collateral they ...
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Blog series: Increasing Content Usage & Sales - Future Proofing

To wrap up our blog series on 'Increasing Content Usage & Sales Today', let's see how ...
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Blog series: Increasing Content Usage & Sales - The Fix

As we continue on our series on 'Increasing Content Usage & Sales Today', let's look ...
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Blog series: Increasing Content Usage & Sales - Diagnosing the Problem

To start off our blog series on 'Increasing Content Usage & Sales Today', let's look ...
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Fast Track Your Sales Funnel With Sales Enablement

Sales is a marathon, not a sprint. It takes some training, strategy, and provisions to ...
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Major Inconsistencies in Sales? Upgrade Your Sales Pitch with Showell

Sales teams experience good and bad days, just like everyone else. That means their sales ...
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FAQ: The Dynamic Duo - Sales Enablement and CRM

When it comes to making sales, you need to embrace all the efficiencies you can find. ...
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FAQ: Is My Content Ready for Showell?

Here's a common misconception when it comes to adopting Showell's content tools, we often ...
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Train Your New Salespeople Easier and Faster

Hiring new sales reps comes with lots of pros, along with some challenges. While ...
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Content: Your Currency in B2B Sales

The digital era has totally reshaped our purchasing habits and expectations, once the ...
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Everything You Gain When Using A Sales Enablement Tool

The burden of inefficiency can whittle away at your sales funnel and leave you putting ...
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10 Daily Inefficiencies You’ll Experience Without a Sales Enablement Tool

We live in an age of instant communication, but there's still room for improvement. Now ...
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How Brand Consistency Gives You The Edge On Competitors

The thing about marketing is that your target audience rarely falls in love with you at ...
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How Showell Empowers The Sale

Yes, your company has the latest laptops, a Dropbox and an IT department, but that ...
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Practical Approach to Reversing the Damage by Brand Deterioration

Managing a large dealer or distribution network is very challenging, especially when ...
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Your Brand Is Only As Strong As Your Content

Your salespeople may know how to make a killer sale, but the question you should be ...
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How Sales Training Translates to Profits

When it comes to nabbing a sale, you need every advantage, leg up, and upper hand you can ...
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4 Causes Of A Misaligned Sales Team And How To Fix It

Branding for your business is an important cornerstone. For any size of business, it’s ...
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7 Reasons Your Sales Team Is Not Performing Great

Sales teams are the frontline of your business. These are the people that will generate ...
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How to Increase the Sales Team Use Rate of Your Content

When a sales team member can’t travel to meet the client face-to-face, a salesperson will ...
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Brand deterioration through a dealer network: 3 key ways to avoid it

As a company in the machinery industry, it’s safe to say you have a wide, dislocated ...
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The Relationship between Customer Data and Sales Collateral

In B2B business, sales teams need more than just great sales skills to wrap up deals. To ...
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How Scattered Sales Collateral Can Damage Everything You’ve Worked Hard On

Making a sale today is much harder than it was in the past. Companies and businesses have ...
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